TBC News Logo & Research

James has now created the logo for our production company and the news broadcast.

Research

To create our logo, we first looked at other news organizations logo's to establish what the professionals were using, as a logo is a central recognition point for viewers its important to get it right.

BBC News: 

The colour scheme is what immediately strikes a viewer, with the deep red attracting the eye to ensure the viewer is alert and differentiates itself from the other BBC programmes that it follows. Also, local news programmes will just use a standard font to put next to the logo, to create continuity within the news branding, for example: 

ITV News: 

It's clear that ITV have gone for a more neutral approach in terms of colour scheme, continuing with the overall colour scheme of the channel. Also the reflective angle could represent the stance they take on news-reading, perhaps giving time to reflect on the story itself rather than blitzing through every story. 

Channel 4 News:

Again, Channel 4 have gone for a simplistic approach, appealing to a wide audience and making the news broadcast easily recognizable whilst still being heavily associated with the channel.

Animatic

Progress 26/10/12

Todays lesson involved the creation of the animatic, produced from the storyboards we created earlier, this was done by myself and James and is the final piece of planning we aim to do before we begin shooting. My personal role was editing the animatic, whilst James scripted. 

Storyboard

In order for a successful production, pre-planning is essential, part of this includes the creation of a storyboard and it was my responsibility to produce this essential piece.

 I went for a slightly alternative way of creating it, instead of drawing the exact shot, I found similar images to the ones we wanted, paying particular attention to the establishing shots and stuck them onto the storyboard. I believe this give  us more creative freedom on the shoot day whilst still having clear plans to work from. 

Progress Update VLOG

Progress 16/10/2012

After deciding to create a group blog we quickly realised we need a name for this, after much consideration it was agreed we would call the News Production company TBC.
  These initials stand for Torquay Broadcasting Company, a name we feel sits comfortably with our target audience of the community within the local area, whilst still sounding professional.

Currently, we are working towards our opening sequence, with initial storyboard under construction. With myself coming up with the initial concept and then Taylor and I developing it further.

The initial idea is based on the concept of sports and activities. We want to open with a skateboarder on the extreme left of frame, changing into perhaps someone on a bike then ending with someone on a mobile phone, using twitter to broadcast a new story, bringing a contemporary twist to the production.

Further Research